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fragrance

BRAND AMBASSADORS

John Boyega Resigns From His Jo Malone Global Ambassador Role

The brand reshot an ad for the Chinese market that was similar to his award-winning fragrance campaign, but with a different actor.

BEST OF BEAUTY 2020

Giorgio Armani Sì

Giorgio Armani Sì is sweet and fruity at first but dries to a musky finish.

QUEENS + MONSTERS

Michelle Pfeiffer Used to Steal Her Dad's Cologne

And it totally inspired her brand's latest fragrance. 

Wearable fragrances

Diptyque Made Perfumed Stickers, Bracelets, and Brooches

I tried every single one.

Byredo Speaks Ffrench

Byredo's Newest Launch Has Nothing to Do With Fragrance 

It's unexpected for a fragrance brand to launch makeup, but Byredo does it in the best way.

Valentino Beauty's New Fragrance Smells Just Like Lady Gaga — No, Really

Gaga, the new face of Valentino Beauty fragrances, couldn't be a more perfect fit for the brand.

OH BABY

Baby Phat Beauty Just Launched, and It's a Shimmery Retro Dream

Kimora Lee Simmons is blessing us with some 1999 "fabulosity."

HOT FREEBIES

How to Get Free Beauty Products During Nordstrom's Anniversary Sale

The cherry on top of already-deep discounts.

BEAUTY BREAK

Sorry, Boo — Jackie Aina's First Brand Launch Is Already Sold Out

Is anyone surprised?

SNIFF SNIFF

Ouai and Byredo Collaborate on Mojave Ghost-Scented Dry Shampoo

A brilliant move of millennial-favorite brand synergy.

FRESH FACE

Lila Moss on Fronting Her First Fragrance Campaign and Growing Up Moss

The 17-year-old model on her mom (you may have heard of her?), her favorite scents, and being cast for Marc Jacobs' new scent, Perfect.

THE COMING OF ADRIA

Adria Arjona Is the Face of Giorgio Armani's Newest Fragrance My Way

The actress gets candid about being the star of the unretouched campaign. 

BEAUTY DRILL

Watch Ali Krieger and Ashlyn Harris Get Quizzed on Each Other's Beauty Routines

The soccer stars and spouses are the first couple to participate in Allure’s new series, Beauty Drill.